FOCUS QUESTION
What sections make up a solid business plan?
The map breaks this topic into its core concepts, connected by labeled relationships. Each link is written so it can be read as a complete statement — not just an unlabeled line between boxes.
Concepts and relationships
- Business Plan opens with Executive Summary.
- Business Plan includes Market Analysis.
- Business Plan describes Products & Services.
- Business Plan includes Marketing Strategy.
- Business Plan includes Financial Plan.
- Business Plan includes Operations.
How to read this map
See the sections of a business plan branching from the centre — from the executive summary to market analysis, strategy, finances and operations.
Learning objectives
- Name the sections of a business plan.
- Explain the executive summary.
- Connect market analysis to strategy.
- Describe the financial plan.